ESG Survey: who should be fined for greenwashing?

Naxxar, Malta:

CoreData is a research consultancy and unique collaboration of market research, media, industry, and marketing experts from around the world. Since 2002, they have delivered research-based insights to businesses in order to aid growth and fundamental transformation.

In summary, this article is about a survey conducted by CoreData on 300 UK financial advisers that shows that 46% of them believe asset managers should be fined for what is purportedly greenwashing, 40% say they are confused about the growing array of ESG regulations and 41% reject the idea that all financial advisers should have ESG qualifications.

The article furthermore states that 32% feel there is too much talk about ESG and 28% are paying more attention to the S in ESG which they say is likely because of “the pandemic” that has made social factors such as human capital management take on more importance.

The article closes by saying that fund managers need to be able to explain how their less quantifiable social performance targets will be met and monitored. In conclusion, the bottom line is that there is a lack of clarity from fund managers about how ESG principles are applied and as a result some advisers want asset managers to be fined for misrepresenting ESG realities.

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A CoreData Research survey of 300 UK financial advisers conducted in July found 46% agree that asset
managers should face fines for greenwashing and/or social washing. Just one in 10 (10%) disagree that managers should be
fined, while about four in 10 (43%) are undecided on the issue. Advisers focusing on HNW clients (48%)
are more inclined than their mass market focused peers (40%) t o think managers should face monetary
penalties for greenwashing.

Elsewhere, the research highlights a growing tendenc y among advisers to focus on the social component
of ESG. Nearly three in 10 (28%) agree they are now paying more attention to the S in ESG compared to
21% who disagree and 51% who are undecided.
“These findings suggest advisers want more ESG funds with a social purpose,” said Andrew Inwood,
founder and principal of CoreData. “This is likely a consequence of the pandemic which has seen social
factors such as human capital management take on more importance. For fund managers, the ability to
clearly explain how less quantifiable social performance targets will be met and monitored will be key.”

CoreData is a research consultancy and unique collaboration of market research, media, industry, and marketing experts from around the world. Since 2002, they have delivered research-based insights to businesses in order to aid growth and fundamental transformation.

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New ESG study finds almost half of advisers say asset managers should be fined for greenwashing

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